About The Brand Plot
Strategic Brand and Marketing Consultant
I believe every brand has a story worth telling. Stories can inspire growth, build credibility, and drive meaningful results.
I work with businesses to get to the heart of their challenges, uncovering what’s holding them back and where the opportunities lie. I’m genuinely energised by digging into the details of an organisation to understand what makes both the business and its customers tick. From there, I can help shape brand and marketing strategies that are not just an add on, but well thought out plans that are deeply aligned with business goals. I partner closely with clients to embed their brand across every level of the organisation, so it becomes a true driver of growth and success.
Whether you are looking for a fractional team member to bolster your in-house team, support on a specific project or event, or a full brand strategy, I can tailor my services to fit your needs.
The Brand Plot is your partner in turning strategy into story, and story into success.
My Experience
I’ve worked across a wide range of sectors and with organisations of all sizes. My experience includes everything from repositioning brand strategy to align with shifting business goals (such as moving focus from oil and gas to energy transition), to building brand awareness in new international markets, particularly in South East Asia. I specialise in developing structured marketing campaigns that drive real impact, whether that’s increasing sales, building advocacy, or shaping positive sentiment through targeted above- and below-the-line marketing and event programmes.